Mobile phones have been named the 7th Mass Media by the world’s leading 3G strategy consultant Tomi T. Ahonen. Moreover, Ahonen said that mobile will soon take over from the internet and become the leading media of the 21st century.

Known only as a voice gadget for the masses in the late 1990s, mobile phones are now perceived as powerful media with the innovation of cell phones as mini-portals for MP3 and photo files, the capability to capture videos and photos and now—with the emergence of mobile internet technology—the capacity to browse the world wide web.

Mobile phones, compared to television, radio, the cinema, print, recordings (CDs and DVDs) and the internet, is the jack of all trades of media. It is said to have the capacity to replicate legacy media and has several unique benefits. One of the benefits is the ubiquity of the mobile phone. Being the most personal device one has today, a mobile phone is permanently carried 24/7 and is deemed more valuable than a wallet. Mobile phones—unlike television sets, personal computers or the radio—are permanently turned on which gives it the advantage over radio or television in terms of breaking news and live updates. Mobile phones are also readily available at a stroke of creative impulse with the convenience of their built-in cameras which has the capability to capture both photos and videos.

To appreciate the mobile phone as the most effective media of today, visit www.mobilemo.com and create your own mobile site today.